FAQS

To make sure everyone enjoys a comfortable visit to FRAMELESS, access is by timed entry. So yes, we strongly recommend you book your tickets online in advance. You can save money by buying an adult, child or family ticket online.

Our official ticketing partner is Universe and Ticketmaster. Tickets are available through the FRAMELESS website, Ticketmaster, and our officially appointed Travel & Tour partners. Tickets purchased from unofficial sellers are not valid and will not be accepted for entry.

You may be able to buy tickets at the venue on the day, but these will be limited and subject to availability, so we recommend you book tickets online in advance.

If you are planning on buying at the venue, to avoid disappointment, it is still best to check on our ticketing page to make sure that we are open or not sold out for when you want to visit.

For general admission, we offer the following tickets:

• Adult (16+)
• Child (3 years to 15 years)
• Family (2 adults and 2 children)
• Infant (0-2 years)
• Essential Carer (Must accompany eligible visitor. Maximum one carer permitted. Proof of eligibility is required)
• Seniors (65+)

All of the tickets above are available as ‘Flexi’ tickets option which provides a flexible time slot.

We also offer Parent & Toddler tickets at off-peak hours and Student tickets via Student Beans.

For FRAMELESS Lates, we offer the following ticket options:

• Adult
• Adult Group of 4
• Adult Group of 6
• Essential Carer

For Multi-Sensory Tots Classes, we offer the following ticket options: 

• Adult & Toddler
• Additional Adult
• Additional Toddler

For Chilled Sessions, we offer the following ticket options: 

• Adult
• Child
• Infant
• Essential Carer

Essential carers tickets are free. Groups and schools ticket rates are also available. All prices are subject to change depending on availability and demand.

Tickets can be purchased directly through our website. Regular tickets when purchased online are cheaper than buying on the door, and offer savings of up to 20%.

Yes, we offer discounted rates for:

• Students
• Seniors
• Schools and groups

We also offer complimentary tickets for essential carers.

To check availability and ticket prices, please click here.

Family tickets are only available online and offer considerable savings. Up to 2 adults and 2 children can visit on a chosen day at booked time.

A Seniors ticket is a discounted admission ticket available for visitors aged 65 and over. Prices start from £21, offering a £5 saving compared to the on-the-day price of £26. The ticket includes access to all four multi-sensory galleries, as well as free entry to artist residencies and seasonal events when these are open. For the best value and a quieter experience, we recommend visiting during off-peak times. Proof of age may be requested on arrival.

When you purchase your tickets for FRAMELESS, you must also select a preferred time slot to arrive. This is to ensure we manage the number of visitors within the venue and make the experience as enjoyable and comfortable as possible by regulating the flow of guests at any one time.

The time slot you select in your booking is your arrival time to the attraction, however you can enjoy FRAMELESS at your leisure, and we suggest allowing 90 minutes to view all the galleries. You can arrive any time within 15-minutes of your time slot. If you arrive very early for your booked time slot you may not be given entry. If you arrive late, our admissions team will do their best to fit you into the next time slot available.

For each eligible paying visitor, one complimentary carer’s ticket is available. To book, select the ‘Essential Carer’ ticket during the normal booking process. Please note that you may also be required to show proof of eligibility upon entry.

We have a schools programme with a limited availability at special rates, available for domestic schools only. If you are a third party booking on behalf of a school, please contact [email protected]. For more information, please follow this link.

 

 

If you’re planning to make a booking for a large group (15+ tickets), please submit a request by visiting our Groups & Trade page.

If you need to change the date and/or time of your visit, you can do so using the Manage Booking feature up to 48 hours before your scheduled entry time. A fee of £1.50 per ticket applies.

Tickets can only be amended to another available date and/or time for the same event type. Once your booking has been updated, you will receive confirmation from Universe, our ticketing partner, along with your new tickets.

Please note that individual tickets within a booking cannot be changed separately, transaction fees are non-refundable, and bookings cannot be cancelled. If your tickets were purchased using a voucher or through a third-party ticket provider, please contact your ticket provider directly to discuss any available amendments.

For any other ticketing enquiries please email [email protected].

Because general admission tickets are purchased for a specific day and time slot, they will not be valid for entry on another day or time. This is to ensure we manage the number of visitors within the venue and to make the experience as enjoyable and comfortable as possible. We cannot guarantee access to the experience outside the entry time indicated on your ticket, however Flexi Tickets are available, and these enable you to visit at any time on a specific day, should you want more flexibility in your schedule.

Any food and drinks you order in advance with your tickets, will come with the appropriate online vouchers for you to redeem in the Café Bar. Your food and beverage choices will be available 90 minutes after your ticket entry time but please ensure you speak to the Café Bar management on arrival to confirm your redemption time.

Tickets are released in blocks at regular intervals. Please sign up to our newsletter here to be the first to hear when future dates are released.

Yes, you can book tickets to FRAMELESS from outside the UK from our ticketing page here.

Yes, children aged 5–15 with a Blue Peter badge and valid badge ID card can enter for free when accompanied by a full paying adult. If a child requires a carer, the carer may accompany them free of charge with valid ID. The offer isn’t valid for Lates, can’t be used with other discounts or for group/educational bookings, and applies only to the badge-holding child. If multiple children in the same family hold a badge, only one paying adult is required.

Yes, we do offer Membership. FRAMELESS Membership gives you unlimited access to our immersive art experience for a full year, allowing you to visit as often as you like for 12 months from the date of purchase. Members can enjoy unlimited entry to all four galleries and over 42 immersive masterpieces, as well as access to limited-time events and artist residencies when the Blank Canvas Gallery is open. Membership also includes access to the Café Bar and the flexibility to book in advance to guarantee your visit or walk in on the day, subject to availability. Memberships can be purchased online or you can upgrade your ticket at the Box Office. Memberships are available for individuals or for those who wish to bring up to three guests per visit. For more information, please click here.

FRAMELESS is situated in the very heart of London’s West End cultural district. Housed within the newly developed Marble Arch Place, it’s located at the meeting point of Oxford Street, Mayfair and Hyde Park.

OUR ADDRESS:
6 Marble Arch
London W1H 7AP

View on google maps

This is the what3words address for FRAMELESS

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https://w3w.co/smile.moving.launch

That’s really up to you, but most people will spend about 90 minutes in the four different galleries. We encourage you to enjoy FRAMELESS at your own pace, and to visit the galleries in any order you like.

Perimeter seating is available in three of the four galleries which includes Beyond Reality, The World Around Us and The Art of Abstraction. There is seating in the communal area where you can rest between galleries. We also have a Café Bar should you wish to stop for a coffee, refreshments, light lunch or enjoy any of delicious treats during your visit.

For additional comfort, cushions are available to purchase in the Gift Shop for use during your visit.

Food cannot be consumed anywhere in the gallery spaces; however a selection of food and drink is available in our Café Bar.

Please note, no outside food or beverage will be allowed inside the venue.

Please note, drinks purchased at the Café Bar are allowed inside the galleries during FRAMELESS Lates.

Our advice is that the Experience is suitable for general viewing with parental guidance comparable to the PG rating for film and video content, but visitors should be aware and consider that some content may be unsuitable for younger children or those of a more sensitive disposition.  

Parental guidance is advised and children must be accompanied by an adult during their visit. For the enjoyment of everyone, we ask that you always supervise your children to ensure their behaviour is considerate of other visitors.  

Please contact [email protected], or ask a member of staff, if you would like more information on any of the artwork scenes depicted in our Galleries. 

Yes – there is one level entrance to FRAMELESS. There are automatic double doors which lead you into the main reception area, from there lifts allow access to all levels. The four galleries are on the basement level which can also be access by escalators as well as the lifts. There is a staircase for visitors unable to use these.

Please email [email protected] if you have any specific queries. We encourage you to leave pushchairs and strollers folded in our cloakroom or parked in our dedicated buggy park when it’s available. Only occupied buggies will be allowed in the galleries.

No, we don’t use strobe lighting in any of the galleries, but the experience does contain moving images and changes in light that may affect some people (including flashes of lightning in ‘The World Around Us’).

There will be music playing in each of the four galleries. The music in each is a different style.

If you are sensitive to sound, you may like to use our ear defenders to help with the change in music styles and/ or take a break between each gallery.

In each of the four galleries the lighting will change depending on the different projections and will vary between the galleries, however the area leading into the galleries will be well lit.

Please be aware that there are areas of the experience that will be dark. This affects visual communication and for some people could affect your balance. Please inform a member of staff if you need support or assistance.

As long as you don’t intend to use them for commercial use, you’re welcome to take photos and videos inside the FRAMELESS experience. We do ask, however, that you show consideration for other visitors when you’re taking them and refrain from using a flash. The use of selfie sticks is not permitted. If you’re posting images and comments on social media, please tag us @framelessLDN or use the hashtag #framelessLDN.

It is not possible to touch the images as they are projections on to the walls and have no textures.

There is a cloakroom where you can leave small bags (the maximum size bag is the same as carry-on luggage) and any other items you may not want to carry around with you, at a charge of £1.50 per item.  Please be aware that we may ask to search your bags when you enter. We cannot hold large suitcases or rucksacks. If you need to store large luggage, we recommend checking out services such as Stasher or Left Baggage.

Only food and drink purchased on the premises may be consumed inside the venue (except personal water bottles and baby food). No dogs or pets are allowed (except guide dogs). Bicycles, scooters, skateboards, etc are not permitted inside the building. No smoking or vaping anywhere on the premises. No knives or weapons of any kind are permitted.

FRAMELESS is a no smoking venue throughout. This includes e-cigarettes/vapes. For the safety and comfort of other guests, smoking is also not allowed should you be in a queue line outside.

Unfortunately, we don’t allow dogs or any other pets into the venue. We do, however, allow assistance dogs including guide dogs, seeing eye dogs and hearing dogs.

If you need to organise an overnight stay for your visit, our official Hotel Partner, The Cumberland Hotel London, has a wide range of premium comfortable rooms just around the corner from FRAMELESS. It offers FRAMELESS visitors a 10% discount on its best rates and that’s in addition to already discounted rates. Click here to book and find out more.

Yes – licensed taxis may drop off outside the entrance on the main road.

Yes. There are automatic double doors which lead you into the main reception area, from the street level. All galleries are on located on our lower level, which can also be accessed by escalators, lifts, or stairs. Please email [email protected] if you have any specific queries or concerns on accessibility.

For Health & Safety reasons, FRAMELESS has a strict limit on the number of mobility impaired visitors we can welcome at any one time. If multiple members of your group have additional mobility needs, please reach out to us on [email protected] in advance to further discuss.

We encourage you to leave pushchairs and strollers folded in our cloakroom, where space allows. Alternatively, our Visitor Experience team can guide you on where is best to leave these during your visit. Please note that only occupied buggies are allowed in the galleries.

For Health & Safety reasons, FRAMELESS has a strict limit on the number of mobility impaired visitors we can welcome at any one time. If multiple members of your group have additional mobility needs, please reach out to us on [email protected] in advance to further discuss.

Accessible Toilets – We have fully accessible toilets which are located by the Café Bar and can be accessed via a lift that also offers plenty of room for carers.

Baby Changing Facilities – We have three baby care rooms with changing facilities, all accessible with a pushchair or stroller.

While our accessible toilets are step-free and designed for wheelchair users, please note that we do not currently have hoists or changing beds on site. The nearest Changing Places facility is located at Paddington Station, approximately a 15-minute walk from FRAMELESS.

We do have several wheelchairs which are free for visitors to borrow. Just ask a member of staff on arrival.

The nearest disabled only parking is on Great Cumberland Place.

If you click here you’ll find details of which bays are free to use. There are also a number of parking bays on Bryanston Street which is the closest side street to FRAMELESS and only a short distance from the entrance.

For each eligible paying visitor, one complimentary carer’s ticket is available. To book, select the ‘Essential Carer’ ticket during the normal booking process. Please note that you may be required to show proof of eligibility upon arrival. Please contact [email protected] should you require any additional support.

Whilst we want people of all ages to come and enjoy their FRAMELESS experience, it is a requirement that for any visitors who are coming to the venue that are under the age of 16, that at least one of their group be an adult aged 18 or over.

Unfortunately, we don’t allow dogs or any other pets into the venue. We do, however, allow assistance dogs including guide dogs, seeing eye dogs and hearing dogs.

Yes, you can enter and leave each gallery as you please. There is a continuous loop in each gallery, so you don’t have to wait for the session to end before you go back in again if you need to leave.

The later entry times during the week are likely to be the quietest, but can still get quite busy, especially during the holiday periods. We also offer an 18+ only experience which tends to be quieter – FRAMELESS Lates – which is on every Friday and Saturday night from 6pm until 10pm.

We do offer dedicated chilled sessions where there will be fewer people visiting at any once time, and experienced staff to assist. Click here to find out more about these sessions.

Yes – FRAMELESS staff will be on hand if you need assistance.

Lanyards will be made available if you would like one, to help staff identify visitors who may require or prefer additional support.

The staff have access to scribble pads to communicate with you in written English if this would be helpful. The scribble pads will be cleaned before and after use.

You can also ask to use SignLive video to contact a BSL interpreter for live online signed communication with staff at the venue.

We will have different coloured glasses that may help you read the programme or displayed information.

In some circumstances, you may prefer to listen to the Audio Description.

To help you plan your visit, we invite you to download our Easy Read Guide and Visual Story which can be found on our Accessibility page. These resources give details on how to get to the venue and provide information and photographs on what you will see and experience whilst visiting with us.

If you are affected by sound, we also have ear defenders available throughout your experience and members of staff are on hand to direct you to quieter areas within the venue, if requested.  The content at FRAMELESS is very stimulating and visitors can respond to it in many ways.

Please email [email protected] for more information or to raise any other queries or concerns about the experience.

Our advice is that the Experience is suitable for general viewing with parental guidance comparable to the PG rating for film and video content, but visitors should be aware and consider that some content may be unsuitable for younger children or those of a more sensitive disposition.  

Parental guidance is advised and children must be accompanied by an adult during their visit. For the enjoyment of everyone, we ask that you always supervise your children to ensure their behaviour is considerate of other visitors.  

Please contact [email protected], or ask a member of staff, if you would like more information on any of the artwork scenes depicted in our Galleries. 

Family tickets are only available online and offer considerable savings. Up to 2 adults and 2 children can visit on a chosen day at booked time.

Yes – there is one level entrance to FRAMELESS. There are automatic double doors which lead you into the main reception area, from there lifts allow access to all levels. The four galleries are on the basement level which can also be access by escalators as well as the lifts. There is a staircase for visitors unable to use these.

Please email [email protected] if you have any specific queries. We encourage you to leave pushchairs and strollers folded in our cloakroom or parked in our dedicated buggy park when it’s available. Only occupied buggies will be allowed in the galleries.

We have three baby care rooms with changing facilities, all accessible with a pushchair or buggy.

No, we don’t use strobe lighting in any of the galleries, but the experience does contain moving images and changes in light that may affect some people (including flashes of lightning in ‘The World Around Us’).

FRAMELESS is London’s favourite immersive art experience, located at Marble Arch, London. Across four galleries, it brings over 40 masterpieces by celebrated artists to life through floor-to-ceiling projection and spatial sound.

Covering 30,000 square feet, FRAMELESS takes you on a culturally rich, multi-dimensional, entertainment journey. The attraction covers a wide variety of both artists and artistic genres and includes iconic works by Cezanne, Kandinsky, Monet, Canaletto, Rembrandt and Klimt to name but a few. Laid out across four galleries, each differently themed, it is a multi-sensory and highly Instagram-able experience. Presented using projection technology, you’ll see spectacular high-definition images of world-famous art in ways you’ve never seen it before. Exciting, inspirational and unforgettable.

On our individual gallery pages you’ll find full details of the artists you can find in each gallery, but here are some of the notable names you can look forward to meeting:

Hieronymous Bosch, Gustav Klimt, Edvard Munch, Thomas Lowinsky, Henri Rousseau, Salvador Dalí, Max Ernst, Georges Seurat, Vincent van Gogh, Claude Monet, Wassily Kandinsky, Robert Delaunay, Hilma af Klint, Paul Klee, Piet Mondrian, Caspar David Friedrich, Michelangelo, Rachel Ruysch, Canaletto, Rembrandt, and Joseph Wright of Derby.

To create FRAMELESS’ unique visual experience, we’ve partnered with one of the leaders in projection technology. Panasonic is at the heart of creating some of the world’s most interesting immersive experiences. Its range of high brightness projectors and displays brings the FRAMELESS concept to life perfectly, providing not only state-of-the-art colour reproduction but also market leading reliability and power efficiency.

Our advice is that the Experience is suitable for general viewing with parental guidance comparable to the PG rating for film and video content, but visitors should be aware and consider that some content may be unsuitable for younger children or those of a more sensitive disposition.  

Parental guidance is advised and children must be accompanied by an adult during their visit. For the enjoyment of everyone, we ask that you always supervise your children to ensure their behaviour is considerate of other visitors.  

Please contact [email protected], or ask a member of staff, if you would like more information on any of the artwork scenes depicted in our Galleries. 

Due to the content of some of the original masterpieces reimagined in the Experience, some of the immersive artworks in our Beyond Reality and The World Around Us Galleries feature subject matter and imagery, including themes of anxiety and nudity, that some individuals may find sensitive. For this, reason parents and carers of younger children, or more sensitive viewers, may prefer to avoid a couple of specific artworks featured within our Galleries. If you have any concerns please check our venue signage and speak to a member of our Visitor Experience team who are happy to assist with scene descriptions and running orders to help plan your experience.  

Everything we do at FRAMELESS is about making your day as enjoyable as possible. As well as the four main galleries and our Blank Canvas Gallery, you can take part in our Art of You Photo Experience, where you’ll see yourself transformed into a masterpiece and capture a unique portrait to take home. There’s also a Café Bar where you can enjoy a little rest and refreshment, plus a gift shop with a specially curated range of FRAMELESS merchandise, currently only available to purchase in person at the venue.

The Café Bar opens first thing, serving a delicious choice of breakfast bites and coffees. For lunch there’s a wide range of sandwiches and in the evening, a choice of drinks and cocktails. Our afternoon tea is an art-inspired highlight. The full menu is available on the Food and Drink page.

All our food is prepared in a kitchen where nuts, gluten and other known allergens may be present. If you have a food allergy, intolerance, or a coeliac disease, please speak to the Café Bar team about the ingredients in your food and drink before you order.

Where possible we will cater to individual dietary requirements, so when you arrive, please ensure you mention your requirements to our staff.

Yes! If you book a time-specific entry, you will be able to choose from a variety of food and drink options at special advance purchase prices. Once you have purchased your chosen offer, electronic vouchers will be sent along with your FRAMELESS ticket, for redemption at our Café Bar. Please note the Café Bar reduces its service from one hour prior to closing, so later time slots may have a smaller range of menu items available. The Café Bar closes half an hour prior to the venue.

Food cannot be consumed anywhere in the gallery spaces; however a selection of food and drink is available in our Café Bar.

Please note, no outside food or beverage will be allowed inside the venue.

Please note, drinks purchased at the Café Bar are allowed inside the galleries during FRAMELESS Lates.

The gift shop counters are all accessible for wheelchair users. We have magnifying glasses available in the gift shop if you would benefit from using these to look at the items.

Not at the moment. Our merchandise is currently only available to purchase in person at the gift shop in our venue.

We are unable to offer refunds or exchange items that are unwanted or purchased in error. Where goods are damaged or faulty at time of purchase we will refund or exchange them provided they are returned within 30 days along with the receipt for proof of purchase. Customers can either return to the Gift Shop in person which is preferable or email [email protected] with ‘faulty merchandise’ in the subject line.

We welcome both Mainstream and Non-Mainstream schools, with slots available for groups of 6-55 students. Suitable for Key Stage 1-5, domestic schools only.

School groups at FRAMELESS are accommodated at 11am Monday to Thursday during term time. Groups must be pre-booked via our online system here. All dates are subject to availability.

Yes, you and your students are encouraged to take photographs and videos of any part of the experience and to share these as widely as you like, using #framelessldn. We ask that you refrain from using a flash and please note the use of selfie sticks is not permitted.

Yes, our downloadable teaching resources help your students reflect on their experience, engage in meaningful discussion, and develop their critical thinking skills. These are available to download on our School Groups page.

Unfortunately, we are unable to accommodate school lunches at this time. We do have a Café Bar onsite which, subject to availability, may be able to provide light refreshments on the day. Please be aware that food and drink are not allowed in the gallery, unless for medical reasons.

Unfortunately we are unable to allocate a space for your belongings, although you may be able to use our Cloakroom for an additional nominal fee.

In the event your school is running late we will do our best to still accommodate your visit. Please note, in some instances this may not be possible due to ticket capacities, special events or changes in operation.

Tours are self-led, meaning your group can visit the Galleries at your leisure during your allocated timeslot. Members of our visitor experience team will be on hand to assist throughout your visit.

FRAMELESS will be open to the public during your visit so we kindly ask that all our visitors respect one another to help maintain an engaging and immersive experience for all.

Risk assessments are sent as part of your school booking confirmation. Please reach out to us on [email protected] for any queries on this or to arrange a complimentary pre-visit familiarisation trip.

If this was to happen, all Visitor Experience team members and Duty Managers have been briefed that two members of staff will accompany the individual at all times. They will wait with the student at the location they were found for a further 5 minutes, before taking them to the cloakroom, the FRAMELESS designated meeting point, to be reunited.

If you’re planning an event, we have a dedicated room available for private hire. If it’s an event on a much bigger scale, the whole venue is also available. Our Events team will be happy to talk you through all the different options. Please contact them at [email protected].

FRAMELESS Lates sessions are designed for Londoners looking for an after dark culture fix. They take place every Friday and Saturday night and are only available for visitors aged 18 and over. Visitors can take their drinks purchased from the Café Bar into the galleries. Please click here for more information.

Yes, FRAMELESS gift cards can be purchased using this link.

Gift cards can only be redeemed online via Ticketmaster, and are only redeemable for Flexi, Family Flexi and FRAMELESS Lates tickets.

Please contact [email protected] for any help or feedback relating to your visit to FRAMELESS.

For all content creator enquiries, please complete the form on our Influencer Collaborations page.

For all press enquiries relating to FRAMELESS, please email [email protected]